Issue №065 · 2026-07-18

Daily Briefing · 2026-07-18

Pharmacy

Otters, bears and Pharma Lions: inside Gilead’s bronze-winning Cannes spot

  • Gilead Sciences Canada and The Local Collective worked up a bronze-winning campaign for HIV med Descovy featuring AI-generated animals.
Fierce Pharma
Digital Health

Understanding Agentic AI in Clinical Development

  • Earlier this year, my colleague Matt Harrington suggested that clinical leaders should stop asking whether their organizations have an “AI strategy”, not because strategy doesn’t matter, but because the question often pr
FierceBiotech
Pharmacy

Merck scores at FDA as Lipfendra becomes world's first oral PCSK9 treatment

  • The FDA has approved Merck's internally developed cholesterol-lowering treatment Lipfendra for adults with hypercholesterolemia, or high levels of "bad" cholesterol. The drug, which is the first oral PCSK9 inhibitor to r
Fierce Pharma
Health OS

Coalition for Health AI launches implementation initiative for public health agencies

  • Applications for the effort are now open through Aug. 6, and participants will be selected by CHAI’s leadership council.
Fierce Healthcare
Health OS

Lark Health, Samsung team up on AI-powered health coach for U.S. seniors

  • Eligible seniors will be able to use one or more of Lark’s 12 chronic disease management and prevention programs with no out-of-pocket costs through Samsung Health.
Fierce Healthcare

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